American greeting card, a review of the topic
This is not unique, just look at tvs, video games or any other electronic based market. So what exactly did blue mountain cards do that was so special? First, Blue mountain cards had a big lead going into the game. They had a good plan. It seems like the executives at Blue Mountain Cards new they were onto something big, but that it wouldn't last. So the company was sold while things were still really really hot in the dot com sector.